eCommerce Workshop
Fundamentals of eCommerce Workshop - Session I
Selling online can open new opportunities for a small business, but getting started can feel overwhelming.
What platform should you use? How should you handle payments? What makes a good product listing? What about shipping, pickup, or delivery?
eCommerce Foundations for Small Business is a practical 90-minute workshop designed to help small business owners understand the basics of selling online and make smarter decisions about how to get started.
You’ll learn how to:
Choose the right eCommerce platform for your business
Create clearer, stronger product listings
Understand online payments and checkout
Plan for shipping, pickup, or delivery
Improve the online customer experience
Build trust with new customers
Market your online store
Identify the numbers worth tracking
The workshop is designed for small product- and service-based businesses, including makers, farms, bakeries, retailers, and other local businesses.
You’ll also leave with a simple action plan for launching or improving your online store.
Date and Time
Tuesday Oct 20, 2026
10:00 AM - 12:00 PM EDT
Tuesday, October 20, 2026
10AM-11:30AM
Location
E2E Building
79 Main Street, Ware, MA 01082
Fees/Admission
$50